Florence never ceases to seduce those seeking fine real estate.Summer 2025 opens with a portfolio of rare bargains: homes that combine the timeless charm of Renaissance architecture with contemporary finishes. In a market where the supply of quality remains scarce and city prices have touched 4,500 euros/m², up more than 5 percent on the previous year, owning a Florentine address becomes more than ever a sign of solid and lasting value.
Why bet on Florence today
Investing in the city means fitting into one of Europe’s most dynamic tourist basins: 11 million admissions a year support both hôtellerie and high-profitability short rentals. Residential demand, driven by rate cuts and the return of large investors, continues to outpace the supply of properties in line with new requirements for energy efficiency and smart working. Attractiveness is not only emotional: the scarcity of buildable land within the avenues implies a potential for revaluation above the national average, while urban regeneration projects-from the former Manifattura Tabacchi area to the new cultural center at the former Barracks-are redefining entire neighborhoods, increasing appeal and services.
Below are six properties we manage, in Florence or province, to keep an eye on.
Historic villa with private park in the hills of Reggello
Just outside Florence, where the slopes melt into olive groves and rows of vines, a dwelling created from an ancient watchtower tells centuries of Tuscan history. Subsequent eighteenth- and twentieth-century extensions created two independent units on three levels, over six hundred and ten square meters in total in which stone vaults, monumental fireplaces and exposed beams coexist with home automation systems and discreet air conditioning. The park accommodates five hectares of greenery, three of which are fenced: shady paths lead to a barn to be restored, twin swimming pools and hot-cold Jacuzzis overlooking the Apennines. The irrigated vegetable garden and orchard with ancient varieties complete a microcosm that functions as a charming private residence or boutique resort, thanks to spaces already set up for hospitality.
Two floors of light and terraces in Donatello Square area
Via dei Della Robbia retains the understated elegance of bourgeois Florence: behind a small early 20th-century facade opens an apartment that plays on two connected but independent levels. On the piano nobile, the entrance leads to a living room with fireplace, eat-in kitchen that opens onto a livable terrace, and four high-ceilinged rooms. Double bathrooms, study and storage space expand daily livability. The attic, accessible by private stairwell, offers five additional attic rooms with bathrooms, perfect for art studios or a guest house for tourist rental: the CIR and CIN codes are already active. Single heating, air conditioning and minimal condominium expenses turn the property into a versatile investment that lives on year-round income.
Atmospheric three-room apartment between Piazza dei Ciompi and Santa Croce
On the third floor of a 17th-century building, a recent makeover enhances the original wood floors and the chiaroscuro of lime walls. The living room, enveloped in natural light, opens to an eat-in kitchen with custom cabinetry; two double bedrooms take in the quiet of the back alley, while the two bathrooms focus on contemporary light-colored stoneware wall tiles. Fitted closets house washer-dryer and technical compartment, ensuring order and functionality. Next-generation energy efficiency and quiet dual overlooks make this apartment a city retreat ready to put into income: the short-rental license is already registered.
Capital elegance with parking space in Azeglio Square
The setting of Via Vittorio Alfieri, born when Florence became capital of the Kingdom, welcomes a two-hundred-square-foot apartment in which fine details speak the language of architectural tailoring. Scenic entrance hall, triple living room with design-integrated gas fireplace, separate kitchen, and three master suites, each with a windowed bathroom. The master room dazzles with floor-to-ceiling Jacuzzi tub and walk-through walk-in wardrobe gallery. Selected parquet floors, soundproof fixtures and ducted air conditioning coexist with two assigned parking spaces in the condominium courtyard-a rare privilege inside the boulevards. Cadastral category A1, ideal for those seeking a ready-to-use representative address.
Hillside views and dream terraces in San Domenico
Halfway between the historic center and Fiesole opens a second floor – served by an elevator – that forgoes the compromise between views and comfort. Three hundred walkable square meters dialogue with more than two hundred and fifty of perimeter terraces: the double living and dining room flow outward with full-height French windows, while six bedrooms, loft studies and six bathrooms draw flexible spaces suitable even for two households. Recent renovation has focused on natural materials and high-efficiency installations; the property includes cellar and four parking spaces. Category A2, perfect for those who want greenery without giving up the city center.
Noble charm and modern comfort in Piazza San Pier Maggiore
On the top floor of a building of historic significance, restored with philological rigor, a charming apartment combines frescoed ceilings with hi-tech amenities. The double living room frames glimpses of medieval rooftops, the separate kitchen sports Carrara marble countertops and state-of-the-art built-in appliances. The master suite boasts walk-in closet and private bath, second master and additional bath complete the sleeping area. Brushed oak parquet floors, ducted air conditioning and, above all, private parking space under the house: a plus that turns every re-entry into a daily gesture of luxury, perfect for residents or investors looking for an asset with immediate profitability.
A look beyond the summer
The traditional strength of the Florentine market, supported bylimited supply and qualified demand, suggests that the upward trend will continue beyond the tourism peak. Fine properties, especially those with energy efficiency and outdoor spaces, remain the most in demand and those with the best prospects for revaluation. The six proposed residences offer different cuts, styles and locations, but share three decisive characteristics: centrality, construction quality and income potential. Those who wish to enter this market now will find in summer 2025 a favorable moment to seize a rare asset and, at the same time, an authentic fragment of Florentine splendor.
